Branding introduce her to the world of great CEOs and talented professionals in many fields that believe in the power of identity.
As the Deputy Marketing Director of DM IDHOLLAND, she's analyzing global and local market behavior on perception building that ignites her creative ideas to keep brand act different and tag the customer along. Searching for new branding approach that suit client's needs and keeping a long-term relationship as their branding partner.
Her experience in Landor Associates as Senior Marketing Representative and in The Brand Union as Associate Client Director giving her a privilege to accompany the brand rejuvenation of prominent companies in Indonesia, such as Bank Mandiri, Telkom Indonesia, Rekso Group, Gudang Garam, Aerowisata, Kalbe Group, and many others.
Graduated from Royal Melbourne Institute of Technology majoring in Art, Design and Communication and Accounting in Financial Services developed her ability to balance the art and science of building your brand.
